It's over. The way we talked about the format of the wedding ceremony has been changed forever. Transformed. At least the traditional walk down the aisle, with sedate bridesmaids and groomsmen, followed by the blushing bride on the arm of her father and the groom waiting dutifully, anticipatorily, at the altar is gonzo. Noooo more. Not since the Kheinz's changed all that.
They apparently decided that traditional treatment of the wedding was old talk and they'd have none of it. Instead, they replaced that old fashioned scenario with a rockin', thigh slapping parade of their bridal party down the aisle in a choreographed dance routine to the strains of "Forever," sung by Chris Brown. In their church where the minister waited patiently smiling at the altar. These people had practiced this routine. A lot.
I'm not sure when the video went up on YouTube. A few days ago, apparently. It was initially sent to the bride and groom's friends who couldn't make it to the wedding, and one of them put it up on YouTube, where viewers globally are now 12 million and counting. I'm told by Andre Gordon, our intern from Germany, that it's already become a news item in the German press. If you total all the versions now on YouTube, at least 14 million people have taken the time to get in on the action.
Just when you thought there was nothing new about wedding ceremonies, the conversation has totally changed. As someone here on our team observed, "From now on, people will say "Are you doing that St. Paul, Minnesota kind of wedding?"
Here's the thing to consider: what about your business could you totally rethink and transform, engaging your customers and employees in the process? What's your equivalent of the Kheinz wedding ceremony? Sounds like a conversation worth having. At least it will be more fun than dishing out the same old stuff everyone takes for granted.
Author of I is for Intercourse: The ABC's of Conversation, Susan Bird is the visionary behind Wf360, and a sought-after speaker around the world for her views on leadership, the strategic importance of conversation, entrepreneurship, and the role of women business leaders.
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I think other readers on a tight budget may also find GlamForLess.com to be helpful.
You may want to check them out at http://www.glamforless.com/ and inform other readers about it.
Keep up the good work.
Best regards,
Lisa Bloom
Posted by: Bridal jewelry, Wedding jewelry, Bridesmaid jewelry, Wedding jewelry sets, Bridesmaid Jewelry gifts | September 16, 2009 at 07:18 PM
What do you mean? This kind of wedding entrance will never be allowed in a Catholic church, nor in most churches. This was not appropriate and should have been done at the reception!!!
Posted by: lucy | November 29, 2009 at 07:32 PM
@lucy,and MAYBE thats why things could be changed to be more fun,so the CC attracts more people?
Posted by: danny | March 07, 2010 at 09:28 AM
when i was a child, i dreamed about my wedding party and see all my brides mades sitted around memake. i was really happy when i though that i could do my oun album and work on my wedding scrapbook
Posted by: propecia price | April 22, 2010 at 05:10 PM
this would be your happiest day of your life! wish i could find mine too. *sigh*
where are you my prince? LOL
Posted by: Nursing pajamas | April 26, 2010 at 01:54 AM
oh i saw this video in youtube. LOL this is the most unique entrance wedding i ever saw. :D
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